Introduce yourself and tell us about your perfume brand: My name is Tyvionna Wiley CEO and Founder of Pearl Bougie. Pearl Bougie consists of many items but at this very moment my signature fragrance “Pearl Bougie” a mesmerized scent is taking off quickly and I have been able to share with young ladies and women all over the U.S with this amazing fragrance, I’m blessed with the feedback that I’ve been receiving and the doors that’s been opening for me. Born and raised on the westside of Chicago has strengthened me to do it all and I have taken the limits off to my empire.
What inspired you to create a signature perfume brand? I’ve always been a fan of different perfumes and the sexiness of perfume bottles, my grandmother retired from AVON (Chicago) and use to always have so many products on her vanity table and I was just overwhelmed with the look and different fragrances. I would always play around with different scents and write my name on the bottles because I’ve always received so many compliments on my name Tyvionna Tiaye (which is unique and sexy).
My grandmothers would buy me pearls and gold jewelry and of course I was drawn to the pearl, so with everything I brand a pearl is involved. The pearl represent a symbol of class and sophistication, pearls are elegant but not age limited. The beauty of the Pearl is the strength. It went through a process to get the beautiful look you see today, it doesn’t look like what it’s been through and that describes me.
How would you describe the scent? The fragrance is fresh, sexy, individually different but still identifiable. Pearl Bougie will leave you mesmerized and it’s definitely a mood changer. It comes in an oil based roll on style and also a spray. You will feel like the queen you are and to mention queen, I currently hold the state title for Ms. Illinois American Dream 2016-2017 and I’m Ms. Illinois Ambassador of hope for Tiaras of Hope.
What advice would you share with ladies interested in a similar pursuit? My advice to any ladies who’s interested in starting their own fragrance or brand is to stay focused and know that you are your brand. Don’t waste time wondering if you should do it or what others may say. If you know that you have something solid and you believe in yourself, nothing else matters. Write the vision and make it plain but know that everyone will not run with you. Have that I’m going to make it happen attitude.
Do some research, have your game plan, be passionate about your brand, treat your brand and market yourself like you have any other company in the past. Keep GOD FIRST in EVERYTHING that you do. Let him direct your path. Everyday say Lord lead me in the way I should go and trust me, you’ll be walking in places that you didn’t even think you could get too, you will be talking with individuals that you didn’t think that qualified to speak with.
What is next for you and your brand? I’m excited about the re-launch of my nail polish line, lipstick and lip balm “Bougie Kisses”, sunglasses, and my new baby KICC “Keep It Cute Charm Collection” KICC is my bracelet line, the charms are wonderful and my “Goddess” bracelet has been a fan favorite, the bracelet is very classy and elegant and of course it has a pearl. When you think of brands such as Avon and Mary Kay be prepared to add Pearl Bougie to that list. I’m often asked what does being Pearl Bougie means, well here you go ladies.
Pearl Bougie is a young lady with standards. Pearl Bougie is a lady who takes pride in being excellent in academic, athletic and her artistic talent. Pearl Bougie understands that her appearance, behavior and the way she communicates provides others with valuable insight to her character. Pearl Bougie is more than a pretty face and a true lady knows that beauty starts within, but you still want to “keep it cute” at all times.
Pearl Bougie is a lady with much strength, she overcomes every obstacle life throws at her, being Pearl Bougie possesses positive outlook on life, her humor, wisdom and consistent encouragement attract others to her. Pearl Bougie is well mannered, she possesses a strong work ethic, she is trustworthy, loyal and people speak well of her. Pearl Bougie is being well dressed, she selects clothes that is modest and age appropriate, the way she chooses to dress, groom and carry herself communicates to others who she is, she speak well and a great listener, she will walk into a room and you will want to know immediately who she is…… ARE YOU PEARL BOUGIE “KEEP IT CUTE
How can readers purchase it or connect with you on social media? You can connect with me on Instagram as: @pearlbougieceo @pearlbougie, Facebook: Tyvionna Wiley, Pearl Bougie, Ms. Illinois American Dream and my artist page: T-tiaye