Photo credit: Sangima Lee
Introduce yourself and profession to our readers:
Hello, I am Tawni S. Fears, owner of The Tawni Logues, LLC. The Tawni Logues is a boutique communications firm that was started in January 2010. I offer a variety of services including biographies, editing, resumes, book editing, mission statements, and much more. I have contributed to Rolling out Magazine, AllHipHop.com, Crème Magazine, and Atlanta Tribune. I have interviewed Big Daddy Kane, Mike Muse of President Obama’s National Finance Committee, Professor Griff of Public Enemy, super producer and songwriter Rico Love, along with others. Past and current clients include Ludacris, The Vortex, Asics, Gregory B. Levett & Sons Funeral Home, Ambassador Andrew Young, students, and startup companies. I am also a public speaker and mentor as well. I graduated from Clark Atlanta University. I am a Lithonia, GA native who also loves basketball, family, trying new restaurants, and celebrating others.
What inspired you to pursue this area of interest?
Writing has always been my passion. For years I ran from actively pursuing it. While working in the music industry I took a leap of faith and went for an unexpected opportunity to write for gospel artist Kierra Sheard. I will briefly share what happened:
The first time I was asked to write professionally I had no idea how to compose a press release, neither did I have my own computer to get it done. I went home the night I was asked to do it with printouts to study, and plenty of apprehension. I read everything in front of me, and then began to write out something I hoped she would love. The next day I typed it up, and sent it over to my best friend for any feedback, or revisions. Once I sent it in I was told they would take submissions from other people too. At that point I felt like I wouldn't get it. I had been writing all my life, but I eventually put it to the side to focus on other things. Although in college I wanted to write for television, I still wasn't really moved to believe I would ever be a professional writer, in any capacity. My parents believed I would, I didn't. As a little girl you couldn't tell me I wouldn't do well as a writer.
As an adult I talked myself out of it. I can’t even really tell you why, when I heard often from others that I had a way with words. I was eventually told that they went with what I sent in. It still took me awhile to build my confidence up. Then finally, I saw my gift and embraced it, fully.
What advice would you share with those interested in a similar pursuit?
Start writing about anything and everything. That will help you keep your skills sharp, and that will also help you have samples you can submit when the time comes. Network and find out who knows someone doing what you desire to do. Use social media to interact with people. Once you begin writing articles, blogs, or even doing work for others, let the world know. You are the most important component to your brand. If there are any aspiring writers or editors that are reading this please feel free to contact me. I would gladly help you. I had plenty of people that guided me on my journey. I truly believe in returning the favor.
Discuss a professional challenge and how you overcame it:
You all may be able to tell from my previous answers that I was my biggest hindrance. I had to stop focusing on even the smallest things that could go wrong, and simply follow my dream to wherever it was meant to take me. From doing that I have experienced so much joy in being able to help others with their goals and dreams.
What is next for your brand/business in 2017?
I am looking to do a lot more speaking engagements. I want to connect and help young people on every level. I am working on adding more services to my company that will benefit businesspeople and everyday people, alike.
How can readers connect with you online and through social media
The Tawni Logues, LLC on Facebook
@TawniTheWriter – Instagram and Twitter