What inspired you to pursue this area of interest?
After more than 10 years in corporate America at Public Relations firms, I stepped out on faith to pursue entrepreneurship. I knew that I had something greater on the inside that I wanted the world to experience. I saw that there was a need for cutting-edge online marketing strategies and began forming partnerships and attending networking events to promote AGDM. Soon after leaving my career, I had a steady flow of clients who needed my services and often chose social media marketing over traditional marketing strategies.
What advice would you share with ladies interested in a similar pursuit?
Be intentional about every decision you make concerning your business. Take your time to decide what's best for your company. Never make quick decisions and always consider the BIG picture.
Be careful about who you partner with. Every partnership is not mutually beneficial. Make sure their goals align with your company's mission and goals.
Organization is key. Use timelines, tracking systems, calendars, etc. to ensure that you stay on top of tasks.
Be willing to sacrifice. While you are building your business, you will have to sacrifice in order to be successful. You may not be able to spend money freely on trips, events, or even going out to eat. On most days, it will not be easily, but it will certainly be worth it in the long run.
Find a mentor. This should be a seasoned professional who can guide you through the steps involved with successfully starting and running a business. They will serve as your success coach and can help you stay motivated during tough times.
What is next for your brand in 2016?
AGDM will be celebrating three years in business in August 2016, and we are every excited! In addition, we look forward to continuing to build partnerships and to expanding our clientele internationally.
How can readers contact you online and through social media?
Readers can follow AGDM on all social media @AvantGardeDigi and me @DariseSDeal. For more information about AGDM, please visit www.avantgardedigi.com.